Period Cafe Branding Project

PROJECT DURATION | 2022 OUTPUT | Brand identity, Art directing, Web design, Package design, VMD, Print matters, SNS, ETC..

When I visited Period, green trees reflected in the window attracted my attention. Inspired by the scenary that made me comfortable, I started Period branding while hoping the cafe would be a rest for a while for busy modern people. By taking bookmark to find favorite spaces or phrases easily as a motif,  ‘Period cafe’ brand was developed with the meaning that it is the time to enjoy one’s daily life. The color was limited so that the seasonal changing tree landscape can be more concentrated in the space, and the application was made using the texture of eco-friendly craft paper